New Book: Roadmap For Starting a Business

Doing business post-pandemic

Let’s start off by giving congratulations where congratulations are due…

Your business survived the pandemic so far! Or perhaps, you’ve worked up the courage to finally start your business!

Now it’s time to look ahead.

Just as 2020 changed the way we do business, 2021 will bring its own set of challenges and changes as...

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The risks of entrepreneurship and how to overcome them

4 min read

Being your own boss! Making your own hours! Freedom and the feeling of doing something important!

The fruits of entrepreneurship are tempting to many. But when it comes to actually working to make these dreams a reality, many also realize that it’s not that easy.

However, the ones that have “made it” will tell you...

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The 7 Stages of Entrepreneurship

3 min read

If we had to give inspiring entrepreneurs just one piece of advice, it would be: entrepreneurship is a marathon not a sprint. 

Too many times we see entrepreneurs, especially young ones, think that the battle will be won as soon as they find that winning idea or big client. But the reality is there are several stages to work...

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How to sell without “selling”

business sales strategy Nov 06, 2020

5 min read

The ultimate oxymoron - selling without “selling.” When we say without selling, we mean foregoing all of the pushiness that is typically associated with the act.  

Pitching and selling to customers can be especially gut-wrenching for new entrepreneurs. You don’t want to come off as a used car salesman, but...

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Holiday Mania: Is your business ready for the holiday season?

4 min read

The holidays will be different this year, from the way we carry out our favorite traditions to how we connect with family members.

But one thing we can count on though is an uptick in sales for businesses. Although less than we’re used to, it will still be the busiest time of year for businesses (and still the most wonderful...

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5 ways to show your business is the better choice

business sales strategy Oct 20, 2020

5 min read

Open up a new tab on your browser and Google your product or service.

We’ll take a guess and say that the search results are in the millions. Unless your product or service is extremely specific and unique, you’ve got competitors to contend with and stand out against.

The Fix: Differentiate your business

The concept of...

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How to make a consistent money in your business

sales socialmedia strategy Oct 09, 2020

4 min read

Just like there are one hit wonders in the music industry, there are one hit wonder months of revenue for entrepreneurs. Hint: those are the screenshots of 5 and 6-figure amounts you see entrepreneurial gurus posting on social media. 

What you don’t see are the 11 other months of the year, where revenues are ebbing and...

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How successful female entrepreneurs keep their productivity high

4 min read

Female bosses running their own businesses or working after hours on their side hustles are nothing short of superheroes!

Finding time to run a business, have a personal life, and take care of yourself (and doing all of those things successfully!) is no small feat. 

In our courses, we talk about a concept called business energy...

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Warning: These things are making your business look unprofessional

3 min read

We all know the importance of first impressions when meeting someone. In the seconds from when they lay eyes on you to that first handshake, they’ve already formed an opinion.

You may have polished up your professional look with blazers and collared shirts, but what kind of first impression is your business giving off?

The same...

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Analytics Guide for Small Businesses

3 min read

You’ve set up Google analytics, you’ve got all your social media insights organized and available at a click of a button… you’ve got this marketing analytics thing down!

Or do you?

It’s great to have all the systems in place telling you bounce rates and impressions, but are you actually doing anything...

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