I started a Makeup Artistry School in NYC with no prior business experience, 5 years later I successfully sold the company. 

I’ve created a complete roadmap detailing the 9 critical steps to lead you from idea to success.

✅ Choose a niche
✅ Select a business model
✅ Define a target audience
✅ Create a unique selling proposition
✅ Design a website
✅ Market and generate leads
✅ Define a sales process
✅ Establish trust
✅ Delegate and manage a team

The roadmap will provide you with a crash course on these important topics, and we’ll even reveal the first steps you need to take to put each business element into effect.

This guide is used by even experienced entrepreneurs. 

Step-by-Step Guide to Starting a Business

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Meet Nina Mua

A happy wife, mom, and traveler, Nina is passionate about education and empowering women. Best described as a savvy serial entrepreneur, she’s the founder of:

Nina Mua - Makeup School, the #1 rated makeup artistry school in New York City. Licensed by the department of education, the school provides top-tier, immersive education to more than 300 students per year.

Online Makeup Academy, the top online school for makeup artistry. The academy utilizes modern technology to provide education and career opportunities to more than 900 students per year.

Online Women Biz, educational platform for aspiring female entrepreneurs. Nina has compiled her biggest life lessons and expertise in management, business processes, marketing and packaging, and scaling to educate and inspire women to pursue their entrepreneurial ambitions.

The total annual revenue of these companies exceeds $2 million. Revenues are important, but to Nina, her success is best measured by the success of her students.

She’s built her dream life and believes every woman has the power to reach her own full potential as well.